Why the deals don't show up, and where to start.
Sixty seconds on why Microsoft co-sell stalls for most partners, the six dimensions behind it, and how to find the one holding back the other five.
The Co-Sell Readiness Index is free, takes about ten minutes and needs no email.
Transcript
You invested in Microsoft. You registered for co-sell, published the listing, and showed up to the partner calls. The deals still aren't coming.
Microsoft's program rewards partners whose co-sell motion already runs. It doesn't build that motion for you. Most partners never get a dedicated partner manager. So the motion has to be built and run from inside your business.
Six dimensions decide whether a Microsoft seller brings you into a deal. Usually one of them is holding back the other five.
IMS finds what's in the way and does the work to clear it, embedded with your team as your fractional alliance leader.
Start with the free Co-Sell Readiness Index. About ten minutes. No email required. intelligentmodernsolutions.com
